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The whole nation enjoys Jos Schlitz Brewing Cos' Milwaukee lager beer
Summary
Print shows a broadside advertisement of a young woman serving beer to two well-dressed men seated at a table in a garden-like setting with a picture of the U.S. Capitol in the background. They raise their glasses as though in a toast; the waitress is setting a third glass on the table. The man on the left looks like what Joseph Schlitz might have looked like had he been alive at the time to this advertisement. The other man may be a representative of "P.M. Ohmeis & Co. sole agents "146 & 148 Fulton St. & 517 & 519 Washington St. New York". The base support for the table has a large ram's head design.
T32831 U.S. Copyright Office.
Caption continues: Compliments of the Season P.M. Ohmeis & Co. 146 Fulton 517-519 Washington & 538-540 Greenwich Sts. Sole Agents & Bottlers New York.
Trade mark registered May 11, 1880.
Print is damaged at bottom, with some loss of text on lower right.
Copyright stamp with date (Jan 5 1889) and number appears on the print at top center.
Attribution is based on copyright registration for 1888.
Alois Senefelder, the inventor of lithography, introduced the subject of colored lithography in 1818. Printers in other countries, such as France and England, were also started producing color prints. The first American chromolithograph—a portrait of Reverend F. W. P. Greenwood—was created by William Sharp in 1840. Chromolithographs became so popular in American culture that the era has been labeled as "chromo civilization". During the Victorian times, chromolithographs populated children's and fine arts publications, as well as advertising art, in trade cards, labels, and posters. They were also used for advertisements, popular prints, and medical or scientific books.
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