Advertisement Poster: Soapine. 19th century, Library of Congress collection
Summary
Advertisement for Kendall Mfg. Company's "Soapine" household and laundry soap product showing the portrait of a young girl holding a cat. Includes text of the advertisement on verso of the trade card.
"For washing and cleaning everything, no matter what - soapine works quicker, easier, cheaper and better than soap or anything else" letterpress text from verso.
Alois Senefelder, the inventor of lithography, introduced the subject of colored lithography in 1818. Printers in other countries, such as France and England, were also started producing color prints. The first American chromolithograph—a portrait of Reverend F. W. P. Greenwood—was created by William Sharp in 1840. Chromolithographs became so popular in American culture that the era has been labeled as "chromo civilization". During the Victorian times, chromolithographs populated children's and fine arts publications, as well as advertising art, in trade cards, labels, and posters. They were also used for advertisements, popular prints, and medical or scientific books.
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